Agritourism AgPlan Business Planning Curriculum - Marketing

Katie Wilts Johnson and Mariah Beverly ( September, 2024 )

Summary

An overview of the marketing section for agritourism business planning. This section of curriculum provides details on how to write about a business's market trends, customers, market segments, target market, sales strategy, competition, pricing, promotion, and strategic partners.

Go To This Material


Details

Organization

University of Minnesota

Publisher

Center for Farm Financial Management, University of Minnesota

Publication Views

55

Material Type

Presentation