CREATING CONSUMER-FRIENDLY BULK MEATS a guide for farmers

( 2023 )

Summary

Most consumers are not familiar with buying locally-raised meat by the quarter, half, or whole. To increase the opportunity to gain first time customers and retain them as repeat customers, it is important to understand the consumer’s needs, preferences, and the decisions that drive their purchases

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Details

Organization

MeatSuite

Publisher

NC Choices

Publication Views

43

Material Type

Presentation