Data from actual farmer sales across seven market hubs in 2020 was used to calculate gross margins at three levels of hub sales. Results suggest that participation in farmers’ market hubs can indeed increase farmers’ gross margins over costs to attend a farmers’ market, even when additional costs of hub participation are factored in. Gross margin is not the same as profit. The project team encourages both farmers and farmers’ markets to review their financial records and test their own situation as they make decisions about hub participation in future years.
Publisher |
Minnesota Institute for Sustainable Agriculture |
Publication Views |
122 |
Material Type |
App |