Conferences
Marketing Intervention Services to Women
Steve Richards
Summary
NY FarmNet is a service for farm families that are experiencing financial or personal stress. The majority of callers to our 1-800 helpline are female. We will discuss why this is the fact and how we have adjusted our outreach to market our services to women. In addition, we will profile a couple of our programs that are directly focused toward women and brainstorm with the audience how marketing and outreach programs directed at women can be improved.
Presentation Materials
Details
| Conference | 2006 National Extension Women in Agriculture Conference |
| Presentation Type | 30-Minute Concurrent |