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Open in new window Layout and Design for Retail Agricultural Businesses

Kathleen M Kelley and Jeffrey Hyde ( July, 2008 )

Summary

Whether your business is seasonal or year-round, near a large population center or a ‘destination location,’ considered small or large in terms of sales or retail space, it is necessary to incorporate key layout and design elements that will encourage consumers to shop the entire store. During the planning stages it is easy to incorporate ideas; however, if the space is already being utilized it is still possible to incorporate changes while keeping the shop open for business. Making changes over time is also a good strategy when budgetary constraints are an issue. Remembering that a retailer’s purpose is to meet consumer needs and wants, it is necessary to create a space that is inviting and visually appealing in order for the business to survive and thrive.


Details

Publisher Penn State University
Publication Date July, 2008
Publication Views 987
Material Type Written Material

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