Premium Tree-Ripened Fruit - A Ripening Market Opportunity
Wen-fei Uva and Sandra Cuellar ( June, 2005 )
Summary
We’ve all heard consumers’ complaints on that they could not find good, ripe fruit in their supermarkets. Should we just let consumers accept that unless they have a home garden with fruit trees in the backyard, they can’t find real tree-ripened fruit? Or can fruit growers capture this marketing opportunity?
Details
| Organization | Cornell University Cooperative Extension |
| Publisher | Cornell University |
| Publication Date | June, 2005 |
| Publication Views | 1066 |
| Material Type | Written Material |
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