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Developing a Sensible and Successful Marketing Attitude
This publications addresses the need to a Analyze ones risk-taking attitude; understand the relationship between ones attitude toward risk and relating that to ones marketing attitude; becoming familiar with basic marketing concepts and terms; and finally realizing that a sensible and successful marketing attitude starts at the farm.
| Organization | Purdue Extension |
| Publisher | Purdue University |
| Publication Date | April, 1993 |
| Publication Views | 698 |
| Material Type | Written Material |