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Open in new window Developing a Marketing Plan (Curriculum Guide)

( April, 1998 )

Summary

Developing a good marketing plan will help you identify and quantify costs, set price goals, determine potential price outlook, examine production and price risk, and develop a strategy for marketing your crop. This publication describes the importance of a written plan, the components of a marketing plan, and information on evaluating the plan.


Details

Organization Texas A&M AgriLife Extension Service
Publisher Texas A&M University
Publication Date April, 1998
Publication Views 2623
Material Type Written Material

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