Developing a good marketing plan will help you identify and quantify costs, set price goals, determine potential price outlook, examine production and price risk, and develop a strategy for marketing your crop. This publication describes the importance of a written plan, the components of a marketing plan, and information on evaluating the plan.
|Organization||Texas A&M AgriLife Extension Service|
|Publisher||Texas A&M University|
|Publication Date||March, 2009|