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Open in new window Keys to Success in Value-Added Agriculture

Holly Born ( January, 2001 )

Summary

Fourteen farmers in the Southern U.S. were interviewed for a project funded, in part, by the USDA’s Southern Region Sustainable Agriculture Research & Education (SARE) Program. This publication presents, largely in the farmers’ own words, important lessons they learned in adding value to their farm products and marketing directly to consumers. The keys to their success in value-added agriculture include high quality, good record-keeping, planning and evaluation, perseverance, focus, and building long-term relationships with customers.


Details

Organization National Center for Appropriate Technology
Publisher National Center for Appropriate Technology
Publication Date January, 2001
Publication Views 1249
Material Type Written Material

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